General outline of enterprise culture: people-orientation for joint development
General strategy of company development: major hub, major integration and major upgrading
◆Major hub: passenger transport hub strategy
Freight hub strategy
Information hub strategy
Cultural hub strategy
◆ Major integration: guarantee business enhancing strategy
Operating business optimization strategy
Potential business incubation strategy
◆ Major upgrading: security upgrading strategy
Service upgrading strategy
Management upgrading strategy
——making safe, efficient and high-quality operation world-class aviation hub
"Security" is the lifeline of civil aviation, and it is the priority among all work tasks. Security guarantee is No. 1 key work for Baiyun Airport.
'High efficiency' is the advantage of civil aviation services. Adherence to customer demand-orientation, improvement of customer experience and actual improvement of efficiency are important guarantees for Baiyun Airport to win impregnable position in the fierce market competition.
'High-quality operation' refers to comprehensive operation support capability of the airport. It is stressed that joint development of security, service, benefit and other work tasks can be promoted by scientific and standardized management mode.
'Creation of a safe, efficient and high-quality operation world-class hub' is proposed. It is clearly required in the proposal that continued, healthy and rapid development of Baiyun Airport should be driven with security, high efficiency and high-quality operation as three major core elements; thereby the enterprise vision can be clearer, more instructive and practical.
——Self-perfection makes others benefited.
'Chengji' is derived from 'Chengjichengwu' in 'Doctrine of the Mean'. It is Chinese traditional philosophical concept, and it refers to understanding and practice with 'honesty' as the basic concept, thereby improving themselves, perfecting themselves and achieving themselves.
'Daren' is derived from 'being able to establish oneself, one should help others to do so' in 'Analects of Confucius'. It means that we not only should improve and achieve ourselves, but also should help and affect others; thereby other people can achieve and develop themselves.
'Chongye' means respect for occupation and career, treatment of career as belief. We should be respective, diligent, joyful, fearful and fruitful for own career.
'Huizhong' refers to the benefit to all people. It means that achievement and career development results from work can be shared with other people, and returned to the society.
'Self-perfection makes others benefited' is an important value orientation and people orientation in Chinese traditional culture. A person not only should become a valuable and successful individual, but also is willing to help others to promote the development of the community thereof, and the community can obtain much more career achievements. Enterprises should achieve career through joint efforts of wide employees as the basic cell of modern society. Achievement of career development can be shared with others and returned to the society, greater development of enterprises can be achieved in the progress of driving society progress and development.
'Self-perfection makes others benefited' is internally consistent with the enterprise spirit of provincial airport group company 'hiking for novelty and harmony for long-term development'. Both spirits have the connotation of being 'self-made' and 'benefiting the society'. Meanwhile, it is further stressed in 'self-perfection makes others benefited' that corporations should enlarge value, strengthen career and play the leading role of group enterprise reform and development.
——Leading by leader; assisting by performer
'Leading' refers to surpassing others in one or many aspects of thought, technology, business, ability, etc. 'Leading to run' includes meanings at two levels. Firstly, wisdom and intelligence of main body should be further exerted; the enterprise should be able to good at running, which should run in the first position. Secondly, it refers that the enterprise can grasp correct progress direction of the team or enterprise, thereby the enterprise can comprehend how to lead the team and lead the industry for joint development.
'Practicability' refers to working hard and practically. The enterprise should achieve practical attitude and practical action, and it should practically go forwards.
'Assistance' refers to support and help. Civil aviation personality traits are combined. Powerful assistance force can be provided for personal development and growth like airfield lighting capable of leading the flight.
Leading by leader; assisting by performer' refers to respect for a value direction, which is characterized by people orientation, respect for talents and fair competition; A working atmosphere of chasing one after another, work practically and achieving results is advocated. An enterprise gene of never feeling self-satisfied, daring to exceed, leading the industry and innovating for development is established. Concretely, people with knowledge, culture and ability can manage themselves, act as leaders and lead the team. We should crate conditions and establish platform for the people who are desirable, capable and practical for work.
Baiyun Airport Corporation not only should provide leading force for developing civil aviation industry and airport industry with excellent performance, but also should become new driving force for driving regional economy and airport economy development as a provincial enterprise and leader of provincial airport group.
——Working concept: strict adherence to rules and respect for career
Civil aviation is a service industry with safety as priority task. The practitioners must pay all attention to security firstly at any time, strictly follow all rules and systems, and implement safety production actually due to its characteristics. Secondly, civil aviation is regarded as a service industry with quick working rhythm and no holidays. The practitioners must have devotion and dedication spirits.
——Security concept: establishing with security and laying solid foundation
'Establishing with security and laying solid foundation' stresses that importance of security to Baiyun Airport seems importance of health to people's life. All work tasks do not have existence precondition and foundation without security. Security is always the priority of reform and development in Baiyun Airport. Baiyun Airport can 'develop flourishingly' and grow steadily through solidifying security production.
——Service concept: construction with service and pursuit of excellence.
Service is the centralized embodiment of core competence of civil aviation. Service work is clearly positioned by 'construction with service and pursuit of excellence'. It is stressed that enterprise goal can be realized with service as starting point. Enterprise can be driven for continued, healthy and rapid development through continuously improving services, perfecting services, innovating, exceeding ourselves and surpassing others.
——Business philosophy: creating value and achieving win-win cooperation
Enterprise is a profit organization. It must pursue value maximization. Baiyun Airport, as a state-owned enterprise, not only should pay attention to economic benefits, but also should pay more attention to social benefits. Meanwhile, it also should focus on shareholder benefit and employee benefits as a listed company. Enterprise business should insist on value creation as guidance, thereby strengthening internal and external cooperation, and realizing multi-party win-win situation.
——Integrity concept: Being clean and devoted
Cadres can lead the team well and establish a good image among workers only through achieving discipline, self-denial devotion and clean working style, thereby winning trust and support of general staff. General staff can be respectful for work and career, thereby guarding the bottom line, acting honestly, working practically and promoting enterprise development jointly.
——Harmonious concept: loving enterprise and family, and assisting mutually
'Loving enterprise and family' is not only related to one family and one enterprise, but also involved in construction of harmonious society. All staff can cultivate sense of identity, sense of responsibility, sense of mission and sense of belonging by loving enterprise like loving own family. Fair, justice, benefit coordination, mutual-friendly and harmonious atmosphere can be constructed in the enterprise. It is also indispensable environment atmosphere for sustainable development of modern enterprises.
Employee code of conduct
——Comprehending rules, being honest and keeping discipline
Rules, honesty and discipline are conduct regulation and moral cultivation insisted by Chinese national for thousands of years. Rule comprehending refers that comprehension of nature rules, comprehension of rules in laws and regulations, comprehension of action rules, thereby achieving compliance with rules and action according to regulation; 'honesty' refers that people should act integrally, achieve consistent in word and action, keeping promise and fulfilling promise, achieving honesty, respecting and performing promise; discipline keeping refers that people should act according to national and society laws, keeping working discipline, life discipline and learning discipline, thereby achieving law compliance and strict self-discipline.
——Baiyun Airport, World Family
'Family' is synonymous with comfort and warmth. 'Family' acts as both starting point and ending point, which can bring passengers with sense of 'going home'. The slogan 'Baiyun Airport, World Family' is simple and catchy. It means that Baiyun Airport is connected with the world. You can arrive in all regions all over the world safely and conveniently from Baiyun Airport. Hospitable employees in Baiyun Airport welcome guests all over the world with relative care.